Working in Maxon Cinema 4D, the program used in many films such as 'The Golden Compass' and 'Spiderman 3' we produce animations to illustrate, inform and add excitement to the films we produce.
The British Chiropractic Association needed a film to illustrate how 8 to 12 year olds had to take care of their backs. After we won the pitch they decided, with good reason, that they wanted an animation (see sample right) instead, featuring generic boy and girl characters.
A pharmaceutical company wanted us to illustrate how they'd had a 'roller-coaster' year of sales exceeding expectation and targets being smashed. The next conference the message was that they were ready to fly, so the roller coaster carriage transformed into a jet (animation to be posted here soon).
